Excellence.
Every business wants to achieve it, and every business wants to partner with other businesses that achieve it. And while saying you have it is easy, being recognized for it by an industry leader is quite another thing.
For companies in the converting industry, being honored for excellence by 3M is the top of the top. It shouts to the world that a converter deeply understands the industry leader, and the industry leader trusts them.
This article explores the origins of the 3M Preferred Converter program, digs into why it matters in a highly competitive marketplace, and shares why customers should care.